IRENE
A. YORK / GYPSYPEN
Gypsypen Communications
POSTAL 15 Gaskin Court, Barrie ON, L4N 6K2
PH. 705-728-5901 CELL. 705-241-YORK
EM.
iyork@gypsypen.com
WEB. www.gypsypen.com
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SUMMARY |
STRENGTHS |
EXPERIENCE |
CERTIFICATIONS |
AFFILIATIONS |
REFERENCES |

| SUMMARY |
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Highlights:
Working with a service provider that knows what
you are trying to accomplish is essential - because I take the
time to actually understand your business. I don't just write
content - anyone can do that. I write content that gets
RESULTS, because I work to understand the nuances of your
business and objectives. I incorporate them into the copy I
deliver - so you can achieve your goals.
I am experienced in a wide variety of subjects:
Consumer Goods, Consumer Services
Hotels, Restaurants, Clubs, Other Leisure Media, Advertising,
Publishing, Entertainment
Non-profit, Social Sector, Real Estate, Insurance,
travel, tourism and hospitality ; web design, internet
marketing and SEO; software and IT; medical terminology and
healthcare; and consumer products and retail.
I specialize in: Keyword Rich Articles; Creative Web Content ;
SEO Web Content; E-books; HTML Newsletters; Advertorials;
Classified Ads; Brochures (Internet and Print Media); Press
Kits; White Papers; Google Adwords/Adsense - And much, much
more!
25 Years Creative writing
22 Years Business & Customer Relations
15 Years Internet & Search engine experience
12 Years Internet Marketing Business Strategies
07 Years Virtual Business Administration Assistance
Use the services of Gypsypen Communications
for
turning ideas and concepts into clear, concise and engaging
documents.
Theory:
Most importantly, I provide each client with
individual service.
Words that please - engage | Attentive readers produce happy clients.
I am a firm believer that customer satisfaction is top
priority and deserves my undivided attention. Delivering what
my client expects on time and on budget has been the key stone
of my personal success as a writer and virtual assistant.
- REQUEST AN
OBLIGATION FREE QUOTE FOR YOUR PROJECT -
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STRENGTHS |
Highlights:
Written policy and procedure manuals
developed extensive training programs, manuals, and
documentations for numerous companies. Experienced with
product knowledge documentation, online help systems, web
content and compliance documentation for highly regulated
industries. Designed and developed instructor-led courses,
workshops and training materials, including computer-based
instruction, in the following topic areas: interpersonal
communication skills, excellent customer service, new
employee orientation, computer skills for both technical and
non-technical professionals, professional and career
development.
Additional skills:
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Training and Development
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Instructional Design
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Organizational Development
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Technical Writing
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Policy and Procedure Writing
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Copy Writing
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Brochures
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Marketing Materials
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Exceptional research & analytical skills
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EXPERIENCE |
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As a business owner, support service trainer and
skilled administrative assistant, I have been
successfully self-employed since 1990.
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I have been
contracted to perform a multitude of varying tasks and have
continuously upgraded my skills according to market demands.
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As a Professional writer, I have written numerous e-books, manuals, guides, website content, business,
marketing & financial plans.
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As an
administrative assistant, I have prepared persuasive sales
letters, informational letters and general communications
for/to clients, suppliers &
associates.
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I possess
considerable experience in preparing and writing copy for sales
material as well as marketing & financial reports.
The list of projects I've
completed is quite extensive.
Please be sure to visit:
commercial writing samples
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CERTIFICATIONS |
25 year life student of Psychology
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I apply analytical skills to my clients
projects and target audience. I use the analysis to write
persuasive &/or engaging copy.
Certified Internet Marketing Biz Strategist
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I pay very close attention to buying habits and
marketing tactics on and off line. This insures my ability to
confidently deliver quality copy that meets the demands of the
current market.
Certified Web Master/Web Administrator (CWA)
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15+ years Internet experience. Design,
implementation & complete administrative plan of action skills
as well as operational plans for networks and websites.
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Related certifications include: HTML, SGML, DHTML, JAVA, FLASH, DIRECTOR programming, WINDOWS
3.1,95,98,ME,XP and XP pro | Microsoft Office & numerous
individual product certifications!
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Certification as a Search
Engine Optimizer (SEO), and
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Internet Marketing Business
Strategist (CIMBS).
Certified Real Estate Support Specialist
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A clear understanding of the ethical
considerations & legal regulation. I am able to effectively
coordinate and manage the multitude of daily, weekly, monthly
& annual activities. Allowing the agent more time to focus on
obtaining listings, show homes etc.
Certified Virtual Assistant
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I've provided professional writing &
administrative services for a variety of clients. Including
but not limited to: White papers, Business, Marketing &
Financial plans &/or proposals, Marketing materials,
Marketing campaigns, Database design & data entry,
Interactive web site administration &/or design.
Certified Project Manager
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I use an established process to manage
projects with set communication procedures & operational
plans. I have over time developed strategic templates and
processes that can be modified to easily fit each project I
assume responsibility for.
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AFFILIATIONS |
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Links / Completed pages
to be uploaded soon
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REFERENCES |
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Tear Sheets: Available by request only.
Links / Completed
pages to be uploaded soon |
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- REQUEST AN
OBLIGATION FREE QUOTE FOR YOUR PROJECT -
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