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SERVICES | RESUME


IRENE A. YORK / GYPSYPEN
Gypsypen Communications
POSTAL
15 Gaskin Court, Barrie ON, L4N 6K2
PH. 705-728-5901 CELL. 705-241-YORK
EM. iyork@gypsypen.com
WEB. www.gypsypen.com

SUMMARY STRENGTHS EXPERIENCE CERTIFICATIONS AFFILIATIONS REFERENCES

 

SUMMARY

Highlights:

Working with a service provider that knows what you are trying to accomplish is essential - because I take the time to actually understand your business. I don't just write content - anyone can do that. I write content that gets RESULTS, because I work to understand the nuances of your business and objectives. I incorporate them into the copy I deliver - so you can achieve your goals.

I am experienced in a wide variety of subjects:
Consumer Goods, Consumer Services
Hotels, Restaurants, Clubs, Other Leisure Media, Advertising, Publishing, Entertainment
Non-profit, Social Sector, Real Estate, Insurance
, travel, tourism and hospitality ; web design, internet marketing and SEO; software and IT; medical terminology and healthcare; and consumer products and retail.

I specialize in: Keyword Rich Articles; Creative Web Content ; SEO Web Content; E-books;  HTML Newsletters; Advertorials; Classified Ads; Brochures (Internet and Print Media); Press Kits; White Papers; Google Adwords/Adsense - And much, much more!

  • 25 Years Creative writing

  • 22 Years Business & Customer Relations

  • 15 Years Internet & Search engine experience

  • 12 Years Internet Marketing Business Strategies

  • 07 Years Virtual Business Administration Assistance

Use the services of Gypsypen Communications for turning ideas and concepts into clear, concise and engaging documents.

Theory:

Most importantly, I provide each client with individual service.

Words that please - engage  |  Attentive readers produce happy clients.

   I am a firm believer that customer satisfaction is top priority and deserves my undivided attention. Delivering what my client expects on time and on budget has been the key stone of my personal success as a writer and virtual assistant.

- REQUEST AN OBLIGATION FREE QUOTE FOR YOUR PROJECT -
 

STRENGTHS
Highlights:

Written policy and procedure manuals developed extensive training programs, manuals, and documentations for numerous companies. Experienced with product knowledge documentation, online help systems, web content and compliance documentation for highly regulated industries. Designed and developed instructor-led courses, workshops and training materials, including computer-based instruction, in the following topic areas: interpersonal communication skills, excellent customer service, new employee orientation, computer skills for both technical and non-technical professionals, professional and career development.

Additional skills:

  • Training and Development
  • Instructional Design
  • Organizational Development
  • Technical Writing
  • Policy and Procedure Writing
  • Copy Writing
  • Brochures
  • Marketing Materials
  • Exceptional research & analytical skills
EXPERIENCE
  • As a business owner, support service trainer and skilled administrative assistant, I have been successfully self-employed since 1990.
  • I have been contracted to perform a multitude of varying tasks and have continuously upgraded my skills according to market demands.
  • As a Professional writer, I have written numerous e-books, manuals, guides, website content, business, marketing & financial plans.
  • As an administrative assistant, I have prepared persuasive sales letters, informational letters and general communications for/to clients, suppliers & associates. 
  • I possess considerable experience in preparing and writing copy for sales material as well as marketing & financial reports.

The list of projects I've completed is quite extensive.
Please be sure to visit:
commercial writing samples
   

CERTIFICATIONS

25 year life student of Psychology
 
  • I apply analytical skills to my clients projects and target audience.  I use the analysis to write persuasive &/or engaging copy.

Certified Internet Marketing Biz Strategist

  • I pay very close attention to buying habits and marketing tactics on and off line.  This insures my ability to confidently deliver quality copy that meets the demands of the current market.

Certified Web Master/Web Administrator (CWA)

  • 15+ years Internet experience. Design, implementation & complete administrative plan of action skills as well as operational plans for networks and websites.
  • Related certifications include: HTML, SGML, DHTML, JAVA, FLASH, DIRECTOR programming, WINDOWS 3.1,95,98,ME,XP and XP pro | Microsoft Office & numerous individual product certifications!
  • Certification as a Search Engine Optimizer (SEO), and
  • Internet Marketing Business Strategist (CIMBS).

Certified Real Estate Support Specialist

  • A clear understanding of the ethical considerations & legal regulation.  I am able to effectively coordinate and manage the multitude of daily, weekly, monthly & annual activities. Allowing the agent more time to focus on obtaining listings, show homes etc.

Certified Virtual Assistant    

  • I've provided professional writing & administrative services for a variety of clients. Including but not limited to: White papers, Business, Marketing & Financial plans &/or proposals, Marketing materials, Marketing campaigns, Database design & data entry, Interactive web site administration &/or design.

Certified Project Manager  

  • I use an established process to manage projects with set communication procedures & operational plans. I have over time developed strategic templates and processes that can be modified to easily fit each project I assume responsibility for.
     
AFFILIATIONS

 

Links / Completed pages to be uploaded soon

 

REFERENCES


Tear Sheets:
Available by request only.

Links / Completed pages to be uploaded soon

 

- REQUEST AN OBLIGATION FREE QUOTE FOR YOUR PROJECT -

 

©2007 IRENE A YORK from Gypsypen Communications  - ALL RIGHTS RESERVED